Food Lover’s Market launches a new store at Somerset Value Mart

Food Lover’s Market will be opening its new flagship store in the Helderberg basin on  23 November 2017. The new store allows for bigger departments and many new and exciting food offerings. The trendy design of the store - which includes energy saving technologies - places a large focus on children which led to the inclusion of in-store branding geared at getting children excited about fresh produce and healthier foods. 

Over the past five years Food Lover’s Market has made great strides through the Earth Lovers program with regards to limiting lighting technology and energy consumption.  Food Lover's Market has also invested in a smart lighting system for the trading floor which works in conjunction with the skylights. As a result, during summer they should run on an estimated 50% of the standard power usage for a store of the same size.

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"The new Somerset West store is undoubtedly one of the brightest jewels in the Food Lover's Market crown. We are very excited to give shoppers in the Helderberg and Overberg region a new premier fresh food retail experience. While we haven't departed from our "Theater of Food"  aesthetic for the store, we have definitely brought in many new concepts to ensure that shoppers have a fun, exciting and largely convenient shopping experience," says Brian Coppin, CEO of Food Lover’s Market.

Convenient meal options for people on the go

The first of its kind in the Western Cape, The Food Lover's Market Food Junction is one of the most exciting departments in the new store. The Food Junction offers shoppers a variety of meal choices such as, Schwarmas, Burgers, Pizza and Mexican food - all prepared to order.

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Alternatively, if you’d prefer to get something on the go, you could pick up a gourmet sandwich at the Cheese & Cold meats deli. In addition to all the awesome made-to-order meal options providing an easy and convenient offering for all. If good old fish and chips is your Friday tradition, you’ll be happy to know that you can pick up freshly prepared fish and chips in the seafood department or alternatively, get the fish of your choice for your weekend braai.

Sushi and Asian Bar

A daily selection of freshly prepared sushi is available at a free-standing "food island". Shoppers are welcome to enjoy their sushi at the sit down counter. In addition to the sushi, you can order a wide variety of noodle dishes from the Asian Wok which also forms part of the "food island".

Health Lovers

Food Lover’s Market has a key focus on ensuring that shoppers have access to a wide selection of great quality healthy products. The Health Lovers section allows shoppers to decant their favourite nuts, seeds and dried fruit or conveniently make their selection from the pre-packs available.

The Market Cafe and Seattle Coffee Company

The Market Cafe will provide shoppers with comfortable and inviting seating in an upmarket space to have a meal with family or friends. In keeping with the other Market Cafes, this one will have an ala carte menu - it will also have a "harvest table" allowing shoppers the option of dishing their own meal from a selection of fresh and tasty seasonal dishes.

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The premium roasting company, Seattle Coffee Company have a host of well-trained baristas waiting to take your Latte order or whip together a refreshing iced-coffee to provide some relief in the coming summer days.

One stop shop for all your Christmas essentials

Just in time for the festive season, an exciting Christmas section will be available to shoppers throughout the month of December which offers an exciting selection of festive treats, ideal for gifting or adding decadence to your Christmas menu.  If shoppers don’t find what they’re looking for in the Christmas section, they can venture over to Candy Land to stock up on a variety of sweets.

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Along with the standard Bakery, Butchery, Fresh Produce and Grocery departments, this Food Lover’s Market will also stock a wide selection of local, premium wines.

“What we are trying to achieve with the premise of this store is to offer a convenient shopping experience for everyone. Whether you need to grab a quick lunch from our selection of pre-packed sushi and paninis or pop in after work to do your grocery shopping, the whole store is setup for an enjoyable and convenient shopping experience,” says Coppin

Brett Exner, centre representative of AJVH Propco 1 Pty Ltd. says, "The new store is the culmination of the combined vision and unrelenting cooperation between Landlord and Anchor Tenant, Food Lover’s Market, and is part of a redevelopment and leasing strategy that will assist the owners of Somerset Value Mart in re-positioning the centre as one of the Helderberg region’s most sought after convenience and lifestyle orientated retail destinations.”

Concludes Exner, “The ease of access and great proximity and exposure that the Somerset Value Mart offer, together with the new Food Lover’s Market flagship store as primary anchor tenant, bode well for the future performance of the centre and its unique tenant offering."

The store is situated on Centenary Drive, on the Intersection of N2 & R44 in Somerset West. It will be trading as of 09:00 on 23 November 2017. All shoppers are welcome to come and experience the new store and take advantage of great opening specials.